Alphabet launches SME fleet self-serve tool

LEASING business and funder partner Alphabet has launched its latest digital, self-service quote and order tool aimed at the SME sector.

The new Alphabet Motion platform is designed to put sole traders and SMEs in the driving seat, says Alphabet – to research and configure car specifications, receive special offers, construct suitable lease deals, complete finance e-ID checks and place orders, from any place, at any time.

Filters can be used to select one or more cars from a wide range of OEMs to suit their budget, without a login, before creating an account and completing the necessary credit and identity checks. An order can then be directly submitted and approved through the SME fleet self-serve tool, removing the need for virtual or in-person sales consultations, unless desired.

“We understand that time is a valuable commodity, so having the technology that enables customers to expedite the quote and ordering process with the backing of the BMW Group, offers an unrivalled experience,” said Ian Turner, Chief Sales Officer at Alphabet (GB).

“Customers expect a seamless, hassle-free journey, and to have the ability to self-serve at any time. Our business quote and order tool provides that flexibility, which alleviates many of the challenges associated with fleet management and company car leasing in the SME sector. It’s been meticulously developed with the customer in mind at every touchpoint, while still offering the same opportunity to consult with an Alphabet sales team member, if needed.”