THE Bridle Group held its first Franchise Conference for its Appointed Representatives (ARs).

Held at Gaydon’s British Motor Museum in Warwickshire, on 14 July 2020, 40 delegates attended from 38 of Bridle’s franchise partners.

Bridle Franchise Conference 2 British Motor Museum

In a packed schedule, delegates received presentations, interactive content and a museum tour as part of the day’s activities.

Among the conference’s key topics were vehicle supply, with questions posed to Lee Jones (Fleet Procure) and Jonathan Glenn (head of tactical campaigns), current Bridle strategy and franchise developments, as well as a focus on FCA compliance.

Alan Carreras, sales director, Bridle Group, said:

“Our inaugural Franchise Partner conference was an overwhelming success, great dialogue, topical subject matter and some really good ideas for future development, but above all it was an opportunity to meet our partners face to face, some for the first time in safe comfortable surroundings, something the pandemic has sadly hindered.”

Lee Jones at Bridle Franchise Conference
Lee Jones, from Broker News partner Fleet Procure, presented at the conference, posting on LinkedIn: “It was great to meet the Bridle franchisees who use Fleet Procure as part of the Bridle franchise package and present a half year presentation about the order trends YTD, system development and future plans of Fleet Procure.”
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