Congratulations to Vanarama…
…for taking the marketing initiative of the year. When Hollywood style lettering, spelling out Wrexham, appeared on a slag heap in the town, everyone wondered who had done it. And why? Step forward the van leasing broker, with a brilliant way to promote their involvement as sponsor of the National League.
Select sponsors Electric Motor Show
Select Car Leasing have also been busy supporting the Electric Hall at the British Motor Show (19-22 August) which found itself re-invigorated at the Farnborough Expo site. The Electric Hall was full of both new EVs and old classics brought back to life in EV format – including the global debut for the electric AC Cobra. Organisers say 45,000 visitors attended over the four days.
And now Leasing Options is helping promote the Commercial Vehicle Show, which takes place 31 August-02 September at Birmingham’s NEC. Read more in our lead story below.
All of which is a timely reminder of how widespread the influence of leasing brokers is becoming. Brokers operate on a national scale and those with bigger marketing budgets have an immense national reach.
I can’t wait to see more of it. Have a good business week.
Ralph Morton, editor
Key stories this week:
- CV Show 2021 – Leasing Options helps promote show
- Salsac on the rise as increasing broker numbers offer funding option
- Read the rest of the newsletter here: Broker News, 24 August 2021
Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.