a5621bb1 5b38 5472 f93f c2591f14a559

Engaging with brokers reaps sales uplift

It’s always amazing what happens when OEMs engage directly with broker partners: sales increase. That’s exactly what Polestar has found since it dropped its direct agency sales model and created a channel that enabled broker access and interaction. Read our excellent feature with Head of Sales Rob Morris here

ralph

Ralph Morton, Editor

Broker News Partners

Polestar has created a tactical sales role to support the broker market 

Broker News Partners

Possible Athlon
takeover being discussed

Low emission zones are driving electric van adoption

Broker News Partners

Fleet Alliance’s acquisition
by Global Vehicle Group
brings AR benefits

Broker News Partners

Hybrids holding their
value better than EVs

Why GAP insurance
is “so needed”

Broker News Partners

More businesses think
an electric van would suit

Record low in 3-4-year-old car stock, Tesla top choice

Broker News Partner

BCH and salsac remain the drivers of growth in latest BVRLA Leasing Outlook

Broker News Partner

Copyright © 2025 Broker News, All rights reserved

Broker News is a trading name of Morton Media Communications Ltd.

Company Number 11661856. ICO Number A8481998

Show CommentsClose Comments

Leave a comment