IN A move to strengthen its leadership during a pivotal growth phase, fleet and mobility management specialist Fleet Operations has promoted David Forbes to the role of Operations Director.
Forbes brings over a decade of outstanding service and exceptional leadership to his new role. During the last five years as head of operations, Forbes was instrumental in driving significant improvements across departments and played a key role in expanding the company’s technical services division, according to the company. He has also been credited with enhancing operational efficiency and nurturing the development of a 70-member team.
As Operations Director, Forbes will chair the Senior Leadership Team, playing a decisive role in shaping the strategic direction and daily management of Fleet Operations.
“David's rise within the company highlights our emphasis on recognising hard work, innovation, and strategic foresight. During this period of opportunities and challenges, David's leadership will guide our operations, ensuring both resilience and sustained growth. His appointment signifies our belief in his ability to steer the company towards even greater success.”
Richard Hipkiss, Managing Director, Fleet Operations Tweet
Fleet Operations said the announcement highlighted the company’s dedication to cultivating internal talent and strengthening its leadership team as it remains a leading force in the fleet and mobility management sector.

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Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.