PREMIUM South Korean brand Genesis is running a series of events for the fleet and corporate sector next month.
The events are open to lease companies, key industry partners – including brokers – as well as SME and corporate businesses.
The full Genesis electrified range will be available to test-drive and the Genesis fleet team will be attending. The activity will take place from 10am to 3pm from the 14th to the 16th of October at Primrose Hill Farm, near Banbury in Oxfordshire. Spaces are limited to 25 per day and must be booked.
Following business changes at the start of the year, when Genesis was brought under the wing of Hyundai UK, the company has expanded its fleet and corporate team to maximise the market opportunity.
Tim White, Head of Fleet Sales at Genesis Motor UK, commented:
“We are looking forward to welcoming guests to our inaugural event. With the fleet and business sector accounting for a greater share of cars registered this year than ever before, the feedback we’ve received from new to brand Genesis drivers has been overwhelmingly positive. These engagements are a great opportunity for Genesis to expand that footprint.”
To register your interest, email enquiries@genesisfleet.co.uk. Genesis says that further fleet events are planned for later in the year.
Laura is a writer and marketing consultant for Broker News, with extensive automotive experience from senior marketing roles with RBS/Nat West, Lombard Vehicle Management and Unipart. She is also a self-confessed petrol-head.
