FORMER Hyundai marketeer Matt Dunnakey has been appointed global head of marketing for INEOS Automotive, the 4×4 SUV maker.
Announcing his appointment on LinkedIn, Matt said:
After two incredible years with Hyundai I am delighted to confirm that I’m starting my next big adventure at INEOS Automotive
INEOSS – led by billionaire Jim Ratcliffe, the CEO of INEOS chemicals group – is due to start build of its rugged 4×4 Granadier in July.
The Grenadier is available as a two-seat and a five-seat Utility Wagon, and a five-seat Station Wagon.
The two-seat model has a full-length flat floor capable of taking a Euro pallet.
The Station Wagon has five seats, with the second row positioned further back than in the five-seat Utility variant, to offer the optimum balance between payload and rear passenger space.
24 retail outlets in the UK
By the end of 2022 INEOS says it plans to have a network of 200 sales and service sites for the Grenadier in over 50 countries, including established dealer groups, 4X4 specialists and agricultural equipment dealers.
In the UK the business has named 24 outlets:
- Bowker, Ribble Valley
- Busseys, Attleborough
- Cambria, Birmingham
- Cambria, Edinburgh
- Car Barn, Beamish
- Chandlers, Belton
- Chandlers, Horncastle
- Compass, Bridgwater
- Day’s, Neath
- Denton, Skipton
- Endeavour, Gerrards Cross
- Halliwell Jones, Chester
- Harwoods, Portsmouth
- Heritage, Dorchester
- Heritage, Gloucester
- Hollybrook, Belfast
- Jardine, Colchester
- Jardine, Sevenoaks
- JT Hughes, Telford
- Lloyd, Carlisle
- Ocean, Plymouth
- Sandicliffe, Nottingham
- Northampton, retailer confirmed tba
- West London, retailer confirmed tba
Announcing the appointment of the 24 retailers, Gary Pearson, head of UK and MENA for INEOS Automotive commented:
We have worked tirelessly for over a year to find retail partners in the UK that share our enthusiasm and excitement for the Grenadier. They understand 4X4 users and their requirements, and have a proven track record for exceptional customer service. Together with these partners, we look forward to providing Grenadier customers with the advice, guidance and support they need.
Automotive and fleet writer for Broker News