FOR the second successive year, the Kia Sportage has claimed the top spot as the most configured new car on Carwow. This highlights the sustained popularity of family SUVs among UK car buyers.
The Hyundai Tucson, built on the same platform as the Sportage, secured a strong second place, followed by the Volkswagen Tiguan in third, demonstrating the popularity of family-style SUVs.
The Tesla Model Y led the charge for electric vehicles, achieving an impressive fourth position overall.
Key highlights from Carwow searches
- SUV Supremacy: Family SUVs continue to dominate the new car landscape.
- EV Momentum: The Tesla Model Y’s strong performance underscores the growing interest in electric vehicles.
- Renault Clio’s Resurgence: The Renault Clio saw a significant surge in popularity, with configurations up 113% from 2023.
The popularity of the Sportage with Carwow searches reflects the overall popularity of the Kia SUV. The car was Kia’s best-selling model, which also achieved an all-time best (47,163 sales), and was the UK’s second best-selling car, and first best-selling SUV in 2024.
Top 10 most configured cars on Carwow in 2024
- Kia Sportage
- Hyundai Tucson
- Volkswagen Tiguan
- Tesla Model Y
- Renault Clio
- MG4 EV
- Volvo XC40
- Volkswagen Golf
- Toyota Yaris
- Volkswagen Polo
Tesla Model Y leads the EV charge
The Tesla Model Y also topped the charts for the most configured electric vehicle (BEV) in 2024. The MG4 EV made significant gains, securing second place and pushing the Tesla Model 3 to third.
Top 10 Most Configured BEVs in 2024
- Tesla Model Y
- MG4 EV
- Tesla Model 3
- Volvo EX30
- Polestar 2
- Hyundai Ioniq 5
- Audi Q4 e-tron
- Cupra Born
- MG ZS
- Kia EV6
Philipp Sayler von Amende, Carwow’s Chief Commercial Officer, commented on the findings:
“Carwow configuration data provides valuable insights into future purchase intent. The rising figures, especially for EVs, are encouraging despite the current challenges in the new car market. Increased investment from OEMs is clearly stimulating EV demand, and we’re seeing a corresponding increase in EV configurations and sales on our platform.”
EV configurations up, petrol down
Sayler von Amende also highlighted the shift towards electric vehicles:
“In 2024, EV configurations were up 28%, while petrol configurations were down 13% on 2023 figures. While these are promising signs, there is still a long way to go before private sales are at the level required to meet the second year of the ZEV mandate. Significant Government investment in incentives and infrastructure will be crucial to making EVs an affordable and practical ownership option.”
Automotive and fleet writer for Broker News
