OEM requirements see Leaselink expand in leasing broker sector

EBBON Automotive has seen the number of leasing brokers who have signed up to use its e-procurement platform, Leaselink, rapidly expand in Q1.

The rise in users – more than 90 leasing brokers – has been largely fuelled by OEM requirements, most notably from BMW, Toyota GB and Volvo Car UK.

These OEMs mandate the use of Leaselink for all leasing brokers they work with and who want to order their vehicles for end customers.

Ebbon Automotive says it’s also working directly with several larger leasing brokers to integrate Leaselink into their back office systems independently of manufacturer mandate to improve the efficiency of their business processes.

Claire Hughes (pictured left), Ebbon Automotive’s head of commercial partnerships, commented: 

“The growth in leasing brokers using Leaselink really began at the start of this year and, after only a few orders in January, we saw over 200 new vehicle orders in February – the overwhelming majority of which were either battery electric vehicles or hybrids.

“We are currently talking to other OEMs that want to go down this route with the leasing brokers they work with as they see real advantages, on both sides, in brokers being users of the system,” she said.

Hughes said that there were several advantages for brokers in using Leaselink:

• greater visibility of the dealer’s order bank; 
• paperless delivery as most dealers using Leaselink also utilise its collection and delivery solution, moDel; 
• More accurate pricing once dealers have confirmed the price; 
• all processes captured electronically to reduces the chance of error and improve efficiency.