- Pictured: (left to right): Chidi Iheanacho, Liam Johnson, Danica Simmonite and Mike Wardley, from Carmoney.
A NEW automotive finance broker has launched to provide car dealers access to lenders and the latest technology.
Based near Sheffield, Liam Johnson will operate the Carmoney Central East franchise across South Yorkshire and the East Midlands. The company covers regions from Doncaster to Northampton and Coventry to Leicester.
Backed by the Peter Vardy Group, CarMoney has grown rapidly in recent years and has approved £1.3 billion in loans over the last 12 months through brokers. Financing options include cars, bikes, motorhomes and LCVs.
The CarMoney network says it offers a 20+ strong lending panel and supports customers across the credit score range.
Commenting on the move, Liam Johnson, who has 27 years in the auto industry, said: “We know that getting the right finance in place is essential in enabling car dealers to operate efficiently and consumers to drive away in their dream vehicle. Even at this early stage, we’ve had a fantastic reaction from dealers who value our proactive approach to business. CarMoney is a fast-growing company that offers advanced technology, support, and an extensive lending panel, which we need to help retailers grow their business.”
