CONGRATULATIONS to Richard Chamberlain who has been appointed the new country manager for the UK & Ireland by SAIC MAXUS.
Richard’s appointment comes at a time of continuing growth for the MAXUS brand, which is distributed by Harris Group across right hand drive Europe.
He joins SAIC from Stellantis where he was previously LCV director for Stellantis UK and prior to that country manager for Fiat Professional.
In his new role, Richard will be working with the Harris MAXUS team in a supportive role as the network and brand continues to evolve with its range of electric vans and pick ups.
SAIC MAXUS will not be directly selling in the UK but will offer real-time support to Harris MAXUS and its dedicated dealer network – which includes leasing broker and MAXUS retailer Rivervale.
We look forward to working with Richard and SAIC to further grow the MAXUS brand in the UK and Ireland. Since we relaunched the brand here in 2016, we’ve enjoyed sustained growth in both markets. With a diverse range of premium vehicles, and with even more new models on their way, MAXUS is set for even more success into the future. It’s an exciting time for the brand and Richard’s arrival could not have come at a better time.
Broker News Newsletter 02 December 2025
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Automotive and fleet writer for Broker News
