THE first new Bridle Group broker franchisees went through an intensive three-day induction course last week (Mar 03-05). Taking place at a Bridle’s Coventry office, the induction programme was led by experienced industry professional Andy Rayner (pictured above background). The course content was written and tailored to the franchise opportunity by franchise director Tano Di Girolamo, head of compliance Nickie Brooks, and…
RICHMOND-based broker, Kew Vehicle Leasing, has launched an Authorised Representative (AR) programme as part of its 2020 growth strategy. Managing director, Lee Jones, said that the aim was to recruit up to 25 ARs with an offer that was similar to a franchise, but allowed the AR to retain their brand and trading style. Commenting, he said: “I think the time is…
THE Bridle Group is planning to continue growth further in 2020 with the introduction of a franchising model. The acquisitive broker group, with a managed fleet size in excess of 40,000 vehicles has already purchased 14 brokers during the last decade and has more acquisitions in its crosshairs. But the franchisee model is a new departure for 2020. The group says it…