- Pictured: Rod Lloyd, CEO and Compliance Director, Joanne Humphreys with celebratory cake
THE lcv group, formerly known as Low Cost Vans, is celebrating 25 years in business. From its roots in Belfast to its current base in Swansea, South Wales, the lcv group has grown from a small, local business into an industry leader, recognised for its people-first approach in vehicle leasing and fleet services.
The company was recognised for its excellence at the recent Broker News Awards where it was awarded the Best Mid-Size Broker 2024.
The lcv group began as a modest venture in Belfast, founded by Rod Lloyd, who soon brought the company to Wales. Starting with just two members of staff in Morriston, Swansea, the company quickly outgrew its initial premises and moved to a larger location in Skewen, Neath, which also housed a used-vehicle site. In 2018, Rod Lloyd acquired full ownership of the company from his three business partners, driving further expansion into new areas such as vehicle hire and fleet services.
In 2022, the company rebranded to the lcv group, marking a new era with the acquisition of TR Fleet. The momentum continued in 2023 with the launch of a new website to enhance the customer journey. Most recently, in 2024, the lcv group relocated to a larger premises in Swansea, South Wales, reflecting its continued growth as a major employer and industry leader.
“We’re proud of our past but even more excited about our future,” said Rod Lloyd, CEO of the lcv group. “We’re committed to progressing together – with our team, our customers and our community.”
Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.
