JURNI Leasing has made a significant appointment as experienced leasing executive Vanessa Ashton joins the leasing broker as Head of Group Procurement.
Formerly with ALD Automotive as Vehicle Procurement Manager, Vanessa will be responsible for building close relationships with Jurni’s strategic funding partners and vehicle manufacturers.
In addition, Vanessa will be tasked with building tactical deals, while also ensuring Jurni offers the most competitive pricing to its business and personal customers. She will work closely with Simon Li, Head of Pricing, to strengthen the existing team.
“I look forward to leveraging my experience to drive additional business growth. I’m eager to build new relationships and develop existing ones to ensure Jurni customers get the very best deal, at a time when cost competitiveness is increasingly important to them”.
Neil Fox, CEO of Jurni Leasing, added: “We’re thrilled that Vanessa is joining the senior management team at Jurni. She will be an invaluable asset in helping us achieve our ambitious growth plans.”
Neil added that Vanessa’s career was typified by her driving force that produced business growth, her partner relationships along with supplier performance. “Her broad industry-wide experience and in-depth automotive knowledge will help elevate the brand’s leasing offer in an increasingly competitive market,” he added.
Steve Lovesey, Head of Group Sales, added: “Having worked with Vanessa in the industry for many years, I know that her friendliness, professionalism, and enthusiasm will be a great fit for the Jurni team. She uniquely blends a deep understanding of the industry and market with an ability to leverage supplier relationships. Vanessa’s proven track record of delivering strong leadership and impressive results fits perfectly with our goals.”
Jurni Leasing recently acquired digital solutions provider FIRE5 digital as part of its growth plans in the leasing and fleet management sector.
Broker News Newsletter 04 November 2025
Catch up on the latest leasing broker news in the 04 November 2025 Broker News newsletter
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Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.
