THE Vehicle Remarketing Association (VRA) has launched a White Paper to tackle disinformation surrounding used electric vehicles (EVs).
Called “EV Misconceptions”, it has been authored by battery electrochemist Dr Euan McTurk, creator of Plug Life Television, a YouTube channel about EVs.
It covers topics including range, battery degradation, charging, running costs, pollution, insurance – and even the accusation that EVs catch fire more easily, something that Broker News has tackled with partner Lex Autolease.
Philip Nothard, VRA Chair, said: “Everyone working in remarketing knows that EVs attract a lot of misinformation, much of it largely inaccurate. Our aim with the new white paper is to create a document that gives people working in the used car and van sector the facts they need to reassure potential customers.
“It’s designed to be distributed throughout organisations and especially to sales and marketing teams, who are dealing with these types of objections to EVs from potential buyers on a daily basis. If everyone in our sector is going to make a success of electrification, we need to bust these myths.”
The white paper is the fifth to be created by the VRA on EVs in the last year, with earlier instalments covering Electric Vehicle Charging; Electric Vehicle Battery Health; Understanding Electric Vehicle Efficiency, Charging Costs and Charging Infrastructure and The Future of EV Technology.
Philip said: “We now have a small library of white papers covering a whole range of EV topics written by Euan which have been very well received across our membership and the wider remarketing sector. Certainly, I have learnt a lot from reading them and I expect that others in the used vehicle sector have benefited in a similar manner. This type of activity very much fits with the VRA’s remit.”
Details about downloading the new white paper and the others in the VRA EV series can be found at https://thevra.co.uk/resources/.
Automotive and fleet writer for Broker News
