WEST country broker Carparison has teamed up with local rugby side and double champions of Europe and England, Exeter Chiefs.
The agreement sees the Exeter Chiefs director of rugby, Rob Baxter OBE, joining the leasing broker as a brand ambassador.
As part of the agreement, Baxter took delivery of his sponsored Mercedes-Benz GLC 300d AMG Line Premium at Sandy Park, home of the Chiefs.
I am delighted that the team at Carparison has made me one of their brand ambassadors. It’s great for me that I can work closely with such a strong local brand in helping to promote not only the Chiefs, but also their business as a whole. Bringing success to the city, whether it’s in sporting terms or on the business front, is incredibly important at times like this.R0b Baxter OBE, director of rugby, Exeter Chiefs
Baxter has enjoyed a whirlwind 18 months, guiding the Chiefs to an historic double last season, before being named among the Queen’s New Years’ Honours List, where he was awarded an OBE. More recently, he was crowned the Rugby Writers’ Personality of the Year for 2020, picking up the much-coveted Pat Marshall Award.
We’re delighted to be working with Rob Baxter and the Exeter Chiefs. Joining forces with such a strong local brand is important to us here at Carparison and we hope this is the start of a long-standing relationship.Matt Woodward, general manager, Carparison
Woodward added that the tie up with the Chiefs would help the brokerage’s national growth aspirations. The business has been expanding significantly during the pandemic, introducing seven new members of staff, while it plans to launch its newest enterprise – Vanparison Leasing – in just a few weeks.
Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.