- Pictured above: chair of Intelligent Car Leasing, Martin Brown, with members of the Celtic FC men’s and women’s football team having renewed its agreement with the football club and its charitable foundation for a further three years.
GLASGOW leasing broker Intelligent Car Leasing – the personal leasing and small business brand of Fleet Alliance – has renewed its sponsorship agreement with Scottish Premier League champions Celtic FC.
The new agreement, which runs for a further three years, will cover both the men’s and women’s teams. It continues a nine year partnership as the official vehicle leasing partner since 2014.
Over the sponsorship period, Intelligent Car Leasing has helped Celtic FC reduce its carbon footprint with a steady supply of new cars for the club’s administration staff.
The new arrangement also includes continued assistance for the Celtic FC Foundation charity, with a pledge to support the Foundation with £10 for every vehicle the broker puts on the road throughout the sponsorship period.
We are delighted to be able to announce our continued partnership with Celtic FC and continue to assist it on its journey to a greener motoring future. The inclusion of EVs on the Celtic fleet has undoubtedly helped cut its carbon footprint. The partnership also enhances our relationship with the phenomenal work done by Celtic FC Foundation, and this will continue to be an area that we will support over the next three years.
Adrian Filby, commercial director of Celtic FC, added: “Celtic is delighted to continue its relationship with Intelligent Car Leasing, a company which has provided tremendous commercial and charitable support to the Club for many years now. To enjoy such a lengthy, successful relationship, demonstrates our alignment as organisations. In addition to the fantastic commercial support we receive as a club, we would also like to thank Intelligent Car Leasing for their continued and sincere commitment to our charitable dimension.”
Tony Hamilton, CEO of Celtic FC Foundation, said: “Intelligent Car Leasing has been a magnificent help to the Foundation for almost a decade now. It’s an organisation and a workforce that share our values.
“There have been many times where they have stepped up to assist at various levels, and on top of that they have made a very significant financial contribution to the work of Celtic FC Foundation in Glasgow and in London. We’re all delighted that this has been extended for another three years.”
As part of the new sponsorship deal, Intelligent Car Leasing is also collaborating with renowned men’s outfitter, Forbes Tailoring, the official clothing supplier for Celtic FC.
Under the collaboration, Intelligent Car Leasing is offering four tickets to Celtic’s last game of the season against Aberdeen on Saturday, 27 May, while Forbes Tailoring is providing a voucher to the value of £500 for the supply of any clothing from its Glasgow store.
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Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.
