FLEXIBLE leasing provider SOGO has partnered with Saracens rugby club to become its automotive partner.
SOGO now becomes the official automotive and car leasing partner of Saracens Men’s and Women’s rugby teams, along with the group’s Netball Super League team, Saracens Mavericks.
The partnership will see SOGO provide cars and vans to the performance staff of all three teams. Along with providing a fleet of vehicles, the SOGO brand will be on display at StoneX Stadium for all Saracens home fixtures, as well as at the Hertfordshire Sports Village, the home of the Saracens Mavericks.
We are pleased to welcome SOGO as our exclusive automotive partner. The company’s innovative approach has already been great to see, providing all our staff and the wider Saracens family with an opportunity to access the latest and most environmentally friendly vehicles.
Saracens Group CEO, Lucy Wray Tweet
Saracens are currently the Gallagher Premiership Champions and are the best represented club in the top flight at the Rugby World Cup, with 13 players currently in action in France.
Commenting on the move, Karl Howkins, Managing Director of SOGO, said:
“It’s great to team up with an elite sporting organisation like Saracens. Our values align around the community and a commitment to sustainability. All staff at Saracens will benefit from our ultra-flexible model of mobility (flexible monthly leasing), which enables them to lease a car on a monthly basis.”
The partnership with Saracens adds to SOGO’s existing sporting ties with Middlesex Cricket, the Sunsrisers Women’s Cricket team and Ampthill Rugby.

Fleet Procure Live! shapes up with 23 OEMs and counting
The second Fleet Procure Live, at Donington Park on 21-22 May, is an opportunity to see and drive over 100 of the latest vehicles.

Edinburgh MP meets with loveelectric to discuss issues facing electrification
Labour MP for Edinburgh South West, Dr Scott Arthur MP, met salary sacrifice experts loveelectric. He heard about its leasing model and work on used car salary sacrifice.

Fleet SMR lead times under the microscope
The persistent challenge of uncertain SMR lead times continues to be a concerning issue for fleet operators

Broker News Newsletter 15 April 2025
Catch up on the latest leasing broker news in the 15 April 2025 Broker News newsletter.

Employees drive ESG strategy at Synergy
Synergy Car Leasing is involving employees in shaping the company’s first-ever Environmental, Social, and Governance (ESG) strategy.

Ogilvie Fleet launches Ogilvie ReLease
Ogilvie Fleet has launched its own used car leasing operation, Ogilvie ReLease. Cars and vans are available with contracts between 12 and 36 months.