FLEET Alliance held its Appointed Representative (AR) conference at Alphabet’s HQ in Farnborough Hampshire last week (07 September 2023).
Facilitated by Laura Muir, who heads up the Glasgow broker’s AR and partner division, the delegates heard from Fleet Alliance CEO Andy Bruce on the future of the company, its five-year strategy and future developments; AR manager Terry Parker provided an overview of operations; while Laura presented on compliance, Consumer Duty and AR marketing strategy.
Our Appointed Representatives are a key part of our team here at Fleet Alliance and as such it’s important for us to recognise their contribution to the success of Fleet Alliance in what has been a challenging market for 2023.
In addition, Alphabet’s head of indirect sales, Richard Chadwick, gave an overview of the leasing company’s business and analysis of market conditions, before showing the ARs the brand new MINI Countryman and the new BMW i5 (right).
Reaction to the day was very positive according to the ARs Broker News spoke to. One described the day as “very positive, with lots of forthcoming investment”; another said: “the future looks very bright; it’s been a tough few years but the Fleet Alliance plans are very exciting”.
Many took to LinkedIn, including Mark Samways below:
Last year Fleet Alliance held its AR conference at its HQ in Glasgow – see Better AR terms and greater opportunities announced at Fleet Alliance conference.
Pictured below clockwise from top: Fleet Alliance CEO Andy Bruce addresses delegates on the company’s future plans; Alphabet’s Richard Chadwick provides an update on the funder’s broker plans; AR group photo; Laura Muir outlines AR marketing strategy.
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Ralph Morton is the leading journalist in the leasing broker sector and editor of Broker News, the website which provides information and news for BVRLA-registered leasing brokers. He also writes extensively on the fleet and leasing market in both the UK and Europe.
